Supply chain fatigue taking hold? It’s all in a day’s work.

I can’t think of a more exciting time than now, especially for the PCB industry. Risk has always been a friend and catalyst to our industry. There has rarely been more types of risk, and never as varied, for all industries and companies, large and small, to navigate. As varied as it may be, all those challenges seem to boil down to three basic categories: technology transfer; geopolitical posturing; and logistics fatigue. The single common denominator to all? People.

My bet is that dealing with new technology, and the transfer of that technology to displace or enhance tried-and-true methodologies, is the easiest for our industry to wrap itself around. The risk and reward of new technology is well understood. It has been the hallmark of how and why we are in business and prosper. However, for those in the auto industry, which has over 100 years of understanding of mechanical and internal combustion equipment, the dawning of hybrid and electronic technologies to propel a vehicle, let alone control and monitor performance – with or without a driver – brings nothing but risk. For our industry, supplying this transfer from mechanical to electronics creates a different type of risk. Now “consumer” products must be as rugged as the toughest military or aerospace application, or even more so, because the sheer number of lives at risk are greater and the operating environment less controlled.

Are we about to return to an era of rapid inflation escalations?

When you have been around the block as many times as me, events eerily remind you of similar events from a different time. Or, as legendary baseball player Yogi Berra supposedly said, “It’s like déjà vu all over again!”

I began my career in the mid-1970s. Those were very different times. Technology was primitive compared to what we take for granted today. “Social media” was confined to writing a letter (on paper!) or picking up a phone (tethered to the wall!). Another distinction was something called inflation. For the span from the early ’70s through the mid-’80s, the annual inflation rate ranged between 12% and 20%.

Working for a large, global, electronic connector company at that time, one of the jobs I held was that of division “pricing administrator.” When promoted to the position, I remember feeling heady about so much responsibility. I soon realized I was going to be a very busy guy.